Naturals Ice Cream: Profit Margin, ROI & Real Franchise Owner Reviews

Naturals Ice Cream is a premium brand with over 30 years of consumer trust. But for franchise investors, the real question is: How profitable is it? Let’s look at the margins, return on investment (ROI), and what real owners are saying.

1. Profit Margin
Naturals offers impressive gross margins of 55–60%, thanks to:

Direct supply of ice cream from the central kitchen

Minimal wastage

Premium pricing (₹60–₹150 per scoop range)
This margin allows for a net profit of 20–25%, after rent, salaries, and utilities.

2. Monthly Revenue Estimates
A well-located Naturals outlet can generate ₹3–6 lakhs per month in revenue, especially in high-footfall areas. With good seasonal planning and delivery partnerships, this can be higher during peak summer months.

3. ROI Timeline
Franchisees generally recover their investment in 18–24 months, depending on location and operational efficiency.

4. Real Owner Reviews
Franchisees appreciate:

Smooth supply chain

Strong customer loyalty

Brand-led marketing support
Challenges include seasonal demand dips and high real estate cost in metros.

Conclusion:
Naturals Ice Cream offers a premium yet stable business model with consistent profits, making it a trusted choice for serious F&B investors.