The Africa safari tourism market is estimated to increase from US$ 17.3 Bn in 2025 to US$ 25.7 Bn by 2032. The market is projected to record a CAGR of 5.8% during the forecast period from 2025 to 2032.
Africa offers some of the most iconic safari destinations, such as the Serengeti in Tanzania, Kruger National Park in South Africa, and the Maasai Mara in Kenya. Tourists are drawn to witness the ‘Big Five’ (lion, leopard, rhinoceros, elephant, and buffalo) and natural phenomena like the Great Migration.