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What Is Telemarketing? – Callbox

What Is Telemarketing? – Callbox

Submitted by • January 14, 2014

Telemarketing is a direct marketing method done by phone, considered as the quickest and most efficient way of generating business leads. While many organizations use it as a standalone marketing technique, telemarketing becomes most dynamic when integrated with other mainstay campaigns. Thus, most businesses combine telemarketing with their existing marketing infrastructure to maximize productivity from lead generation to sales conversion. Telemarketing can be inbound or outbound.

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Voted by johnsewell

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