What is the Facebook Ads library? The Facebook Ads library is an openly accessible repository offering transparency into the advertisements appearing on Facebook, Instagram, and Messenger. It allows users to view active and inactive ads, including details such as ad content, targeting, and performance metrics.
Why is it important for advertisers? The Facebook Ads library is important for advertisers as it enables them to monitor competitor ads, gather insights into industry trends, and ensure transparency and accountability in advertising practices.